Social Media Marketing
Over 2.6 Billion people are connected through social media, making it one of the most effective platforms for advertising a business. By using social media marketing you are able to access targeted audiences who are the right demographic to have an interest in the products or services you are offering. We work with numerous social medias including YouTube, Instagram, Facebook and Twitter being some of the most predominant forms of social media. By using these platforms we are able to help you access clients all over the world who may not have heard about your offering otherwise.
To make sure that potential clients view the advertisements we are placing on social media, we have to make sure that they are exciting, engaging and capture the essence of your business in a fun yet informative way. Our team of experts are the professionals in the creation of advertisements that capture the viewers’ attention and keep them wanting more. We work closely with our clients through the creation of the ads to ensure that all the information is correct and they are happy with the way that their business will be portrayed throughout social media.
Once we have the attention of your potential clients, the next step is to get them engaged. We want them to watch the whole advertisement and have enough intrigue to start to look for more information. Some people may watch an advertisement a few times while they decide on their needs and desires for the product or service, which is why it needs to be something that is easily viewable and contains some basic but interesting content to draw them in. The goal with social media marketing is to generate enough engagement in your business that they click on the link to take them to your webpage.
Clicking on the Link
Once a potential client has viewed an advertisement on one of the many forms of social media we can advertise on, if they are interested in knowing more about it they will start to make their way through your webpage. It is really important that your webpage is functional and easily usable for the everyday person. We want your clients to be able to find exactly what it is they are looking for within a matter of seconds. We live in a world where attention spans and patience can run short when everything is always so readily available to us, so the functionality of your webpage is one of the most important elements of your business so that you do not lose your potential clients to your competitors.
When you have potential clients coming through your webpage, this is the prime opportunity to get them to provide their contact information. This is so you can regular update them on any new products and services you have as well as keep them up to date with sales and promotions which may help them make their first purchase.